World Environment Day 2018: The Day the Tide Turned On Single-Use Plastics

This report documents the 2018 global campaign that mobilised governments, institutions, businesses, communities and individuals to address plastic pollution through World Environment Day activities. It outlines the context of growing international concern over marine litter and single-use plastics, drawing on previous policy initiatives, campaigns and scientific efforts. The report describes the scope of worldwide engagement, including public awareness campaigns, clean-up events, educational activities, media outreach, private-sector commitments and policy actions. It highlights extensive participation across countries, strong digital engagement, and new commitments to reduce plastic waste and promote sustainable alternatives. The report presents these activities as a catalyst for broader environmental action and behavioural change.