Upcycling for Sustainability-Linking Upcycled Products to Markets - Switch Africa Green

This document outlines the transition from a linear economy to a circular economy through upcycling, focusing on processes, products, and market integration. It describes stages including material identification, purchasing, cleaning, and design leading to fashion and home accessories. It highlights marketing approaches, emerging trends, and participation of major brands, while noting challenges such as limited acceptance, funding, and intellectual property issues. It also presents environmental, economic, and social benefits, alongside organisational activities and achievements.