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T1 The Sustainable Fashion Communication Playbook - Executive Summary
T2 可持续时尚传播手册——执行摘要
T2 Manuel de communication de la mode durable - Résumé exécutif
T2 Manual de comunicação de moda sustentável - Resumo executivo
T2 Руководство по коммуникации устойчивой моды — исполнительное резюме
A1 United Nations Environment Programme, 
K1 sustainable consumption
K1 communication
K1 environmental sustainability
K1 lifestyle
K1 textile industry
K1 marketing
K1 consumer education
K1 consumer information
K1 circular economy
K1 textile
YR 2023
FD 2023
LK https://wedocs.unep.org/handle/20.500.11822/43287
UL https://wedocs.unep.org/handle/20.500.11822/43287
NO The Playbook is written for those communicating directly with individual consumer audiences about the fashion sector. This incorporates a wide range of roles and practitioners, from those in marketing, branding, advertising, public relations, creative direction, visual media, event production, content or social media at brands and retailers, to those involved in the wider communication ecosystem. This includes agencies, fashion and news media, imagemakers, digital platforms, entertainment properties, influencers, advocacy groups and educators. It is written for a global audience – as much for multinational organisations as small and medium enterprises – recognising that speed of adoption and support required will vary.
DS UN Environment Document Repository
RD Sep 17, 2026