RT null
T1 Tool Kit 7: Marketing
A1 SWITCH Africa Green, 
K1 marketing
K1 employee
K1 Human Rights
K1 Industry
K1 Poverty
K1 Sustainable Development
YR 2017
FD 2017
LK https://wedocs.unep.org/handle/20.500.11822/33225
UL https://wedocs.unep.org/handle/20.500.11822/33225
NO This tool kit outlines key marketing practices to support effective business performance. It presents the marketing mix framework, including product, price, place, promotion, people, process, and physical evidence. The document emphasises aligning products with customer needs, ensuring staff competence, and applying efficient processes to enhance customer satisfaction and decision-making.
DS UN Environment Document Repository
RD Sep 16, 2026